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Dakar Rally Ceremony
Date
Jan 2024
Location
Saudi Arabia
We were entrusted with creating dynamic screen content to energize and captivate the audience at the Dakar Rally Ceremony. Using bold graphics and real-time race highlights, we developed high-impact visuals that reflected the rally’s intensity and competitive spirit.
The content seamlessly combined animations with live event moments, ensuring every key highlight was amplified on the big screen. Each element was carefully timed to build anticipation and keep the audience fully engaged in the rally’s excitement.
This project demonstrated how strategic content design can elevate the energy of live events, creating a truly immersive experience for both participants and spectators.